New Branding for Earls Court

Earls Court Business Forum have developed a brand to promote the area and communicate local happenings to visitors from far and wide.

The final logo was chosen by the local community who felt it best represented what Earl's Court is about.

Voting was done via an online website which received 170 visits in total and finished with 70 votes.

Earl’s Court is a dynamic logotype which is intended to evolve with the area.

Beginning as simple and clean monochrome logo with typography reminiscent of the

1930s, a key time in Earl’s Courts modern development, our dynamic logotype begins

with some elements visually stronger than others, and will evolve so these areas are

bolder and more colourful over time.